Norstar Software
Proposal
The Next Level for Norstar
Instant, Real-World Sales Coaching for Your Team + Automated Storm Lead Domination—All Custom, All Yours.
The Problem: Good Reps Get Stuck. Good Leads Get Lost.
Norstar is lean, fast, and already outpacing most contractors. But even the best get stuck:
- •Reps freeze at the door. They forget what to say when a homeowner fires back.
- •Storm leads go stale. If you're not first after a hail event, you're invisible.
- •Manual follow-up is killing your time, growth, and competitive edge.
- •Training is slow, inconsistent, or forgotten by next week's storm.
This proposal is for a custom-built AI sales and outreach platform—turning Norstar's real-world process into a 24/7 team advantage.
| Current Process | Bottleneck | Solution |
|---|---|---|
| Manual, inconsistent training | Stagnant or average rep growth | ✅ AI Phone Role-Play—Anytime, Anywhere |
| Missed learning from real pitches | Same mistakes, no improvement | ✅ AI Sales Coach—Record & Score Pitches |
| Door objections stop reps | Lost confidence, lost jobs | ✅ Objection Hotline—Real Feedback |
| Slow or manual storm outreach | Competitors beat you to leads | ✅ Automated Storm Triggered Messaging |
| Relying on memory/scripts | Script fatigue, mistakes | ✅ Custom Norstar Script Integration |
| Sales manager stretched thin | No time for 1:1 coaching | ✅ AI Scales Training—No Extra Headcount |
Why This Matters for Norstar
Lost deals are lost dollars.
Every unreturned call, every rep who chokes at the door, every minute spent chasing a list—that's your competition getting richer, and your team treading water.
Modern sales teams automate, train, and scale in real time.
Whoever trains and follows up faster, wins the storm.
The Vision: Norstar Sales Mastery Platform
One Platform. Every Rep Trained. Every Storm Monetized.
Phone-in AI Role-Play Coach
- •Reps can call any time and role-play with AI, either as the homeowner or as themselves
- •Get instant objection handling, practice new scenarios, fix mistakes in minutes—not weeks
Objection Mastery Hotline
- •Call after a tough door to ask, "How should I have handled that?" and get a real answer, not canned advice
- •Live feedback based on Norstar's actual approach and process
AI Sales Coach
- •Record real conversations at the door—AI scores, highlights what worked, and what to do better next time
- •Manager dashboard to see team improvement and top performers
Automated Storm Outreach
- •The second Hail Recon/Trace triggers a storm, your message goes out to every homeowner in the area
- •No more manual lists, no more "first come, first serve" losses. You OWN the storm window
Custom Scripts & Playbooks
- •Everything tailored to Norstar—not generic, not off-the-shelf
Project Deliverables
Phase 1: Core MVP Build
4-5 weeks
- •Branded Norstar AI Phone-In Sales Coach
- •AI Sales Coach—record & score real pitches
- •Automated, storm-triggered outreach
- •All features trained on Norstar's scripts
Phase 2: Custom Enhancements
3-4 weeks
- •Additional training flows, complex objection trees
- •Advanced analytics and rep leaderboards
- •Custom dashboards for ongoing rep development
- •Expanded messaging templates, area-specific triggers
Phase 3: Launch & Training
1 week
- •Deployment on all channels
- •Team training (live and on-demand)
- •30-day optimization and feedback
- •Performance tweaks and reporting
Timeline
Start Date
Upon signing and deposit
Phase 1
Core MVP Build – 4-5 weeks
Phase 2
Custom Enhancements – 3-4 weeks
Phase 3
Launch & Training – 1 week
Total Estimated Timeline: 8-10 weeks
(conservative, allows for tweaks & hand-holding)
Results Calculator
How much revenue are you missing without AI sales coaching?
AI-coached reps typically close 3.5x more deals than manual training alone.
Calculate your potential ROI with the Norstar AI Sales Platform.
ROI Calculator
Enter your team size, average leads per storm, current close rate, and average job value.
The Reality
"If your team gives up after the first door slam, your competition gets rich. With Norstar's AI, your team keeps swinging until every homeowner answers—or tells you to stop. That's how you own a market."
Investment
Choose the option that works best for your business
| Phase | Cost |
|---|---|
| Phase 1: Core MVP Build | $12,500 |
| Phase 2: Custom Enhancements | $2,500 |
| AI Sales Coach Recording Add-On (optional) | $2,500 |
| 100% Ownership of Recording & Scoring System (optional) | $10,000 |
| Full Solution | $17,500 (with add-on) |
| Full Solution + 100% Ownership | $25,000 |
| Ongoing Platform & Support | $750/month |
100% Ownership Option
For an additional $10,000, you can have complete ownership of the "record and score real conversations" system. This means:
- Full source code ownership
- No ongoing per-rep fees for recording features
- Complete control and customization rights
- Ability to white-label or resell the technology
Creative Pricing Options
Option 1
100% Upfront (Save $2,500)
- $15,000 today (save $2,500)
- $750/month support
- Includes all phases and priority onboarding
- + $10,000 for 100% ownership (optional)
Option 2
2 Payments
- $8,750 to start
- $8,750 due at Phase 2 launch
- $750/month support
- Total: $17,500
- + $10,000 for 100% ownership (optional)
Option 3
SaaS Lite (Lowest Upfront)
- $3,000 setup
- $1,200/month subscription
- Includes platform, support, and up to 10 reps using all features, cancel anytime
- 100% ownership not available with SaaS option
Lock in $2,500 in savings by starting before June 5th 11:59pm
By taking action, you'll receive:
- Free first rep call script setup
- Priority onboarding
- 1-hour automation consult
What You Risk by Waiting
- •Lost leads & revenue: Every day without this system means jobs lost to faster, smarter competitors
- •Stuck reps: Each "I don't know what to say" moment is a lost opportunity
- •Manual headaches: Stop burning hours on what should be instant, automated, and optimized
- •Recruiting, onboarding, and training a single new high-performing sales rep costs $50k+ per year
- •Losing even two storm jobs because a rep missed a lead or choked means $30k–$80k lost revenue
- •Your system will pay for itself inside the first storm season
Next Steps: Choose Your Payment Option
Ready to get started? Select your preferred payment option and submit the form below.
What Our Clients Say
"We doubled our booked appointments after the last hail storm. Our reps aren't afraid to knock doors—because they've got answers for every homeowner. The system paid for itself before our competitors even started canvassing."
— Storm GC
Roofing Contractor
"I used to spend hours texting and calling. Now, I get a list of leads ready for inspection, and my guys get better every week."
— Regional Sales Manager
Storm Restoration Company